Goyard: a Very Popular Bag

Courtesy of SA Peter

By BILL CUNNINGHAM

Published: December 10, 2006

And the winner of the handbag classic is: Goyard -- by a mile! Picking up speed in the last month, lightweight bags by the 153-year-old French luggage maker outran the heavy, overembellished prestige bags to become the most popular bag carried by women on luxury mile, Madison Avenue and 57th Street. Of lacquered linen and cotton, the bags don’t shout status and there are no waiting lists at Goyard boutiques at Bergdorf Goodman and Barneys. A Goyard tote bag starts at about $855 (extra for ribbons and monograms).

For in him [Christ] dwelleth all the fulness of the Godhead bodily. 

And ye are complete in him, 

which is the head of all principality and power

  (Colossians 2)

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